THE WHOLESHEBANG.

Every newsletter I’ve sent out. Some of them are free to read. Some of them are for members-only. It’s like playing Minesweeper, you’ll have to click to find out. 💣

23 Apr 2026

Why brand loyalty is overrated

Most buyers don't have a "true love" provider. They have a handful of acceptable options.

21 Apr 2026

Please enjoy the following laugh at my expense

The most uncomfortable 45 minutes of my LIFE

18 Apr 2026

The marketing equivalent of "Live, Laugh, Love"

"Topic Fingerprinting" and other fancy terms to explain why your LinkedIn's reach is bombing.

16 Apr 2026

I'm back, baby

This is Serious Mum

10 Apr 2026

LinkedIn is dead. Allegedly.

LinkedIn is dead. Long live LinkedIn.

9 Apr 2026

3 months of lurking

Your marketing, whether on LinkedIn or elsewhere, should follow two core principles:

7 Apr 2026

Am I out of touch?

Some notes on when went "all-in" on LinkedIn... plus a promo.

5 Apr 2026

Someone’s bOoOored

I can barely hear myself think as I type this. 🙃

4 Apr 2026

Should you start a newsletter? 🤔

Short answer: Yes. Longer answer… see below.

2 Apr 2026

Writing this took me 48 minutes.

Sweet Baby Jesus, it’s Easter.

31 Mar 2026

How to be a productivity ✨goddess✨ even if you’re a PRO(crastinator)

A dead-simple daily plan for when your brain is fried.

29 Mar 2026

“It’s f****ing cold!”

She's got her mama's temper...

28 Mar 2026

white girl wasted

Pray for me

26 Mar 2026

Putting the "pro" in procrastination

I built an app!

24 Mar 2026

hey everyone

I endorse... some of this message.